How to Apply Makeup That Lasts

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In this season of back-to-back parties, there’s an extra premium on makeup that stays put. That need for longevity is something that stage performers — who must contend with sweat, bright lights and hurried costume changes — understand well. We asked three people familiar with those challenges about the products and techniques they rely on. Below, tips from Valentino Beauty’s global makeup artist, Yadim; the cabaret artist Justin Vivian Bond, whose show “Flakes” opens Dec. 12 at Joe’s Pub in New York; and the musician Tinashe, now on tour with her latest album, “Quantum Baby.”

Yadim, makeup artist

From left: Valentino Beauty Spike Valentino Buttery Matte Lip Color in Couture in the Streets, $48, valentino-beauty.us; Valentino Beauty Colorgraph eyeliner in Rockstud Noir, $38, valentino-beauty.us; Milk Makeup Hydro Grip Primer, $38, milkmakeup.com; Numeric Proof loose powder, about $40, laboutiquedesmaquilleurs.com.Credit…Courtesy of the brands; Carlijn Jacobs

• In October, I got called to work with Charli XCX for the San Diego show of the Sweat tour. I’d done her makeup for campaigns but not onstage. In this case, her regular makeup artist, Yasmin Istanbouli, had gotten sick. Charli’s a very physical performer, so durability is important. Her signature look is some version of a smoky eye with a nude-ish lip. I used Valentino Beauty’s Colorgraph pencil in Rockstud Noir inside the waterline, slightly smudged. After it sets, it doesn’t move. I also used the Colorgraph pencil in Brown Fondant on her eyelid, diffusing it, then setting it with a powder shadow. Putting a powder on top of an emollient product is always going to make it hold longer.

• For Charli’s skin, I used the Milk Makeup Hydro Grip Primer because it holds on to whatever you put on top. The Kevyn Aucoin Sculpting Powder in Medium is great for contouring — it’s the perfect shade of greige. I put a little of the Spike Valentino lipstick in Couture in the Streets on my hand and with a blush brush swept it over the apples of her cheeks, like a stain. I pressed it into her lips, too, setting it with a loose powder by Numeric Proof.

• The clear Mixing Liquid by Mehron Makeup is also vital when I need something to be very long-wearing. You can add it to basically any eye shadow, loose pigment or cream — and once it sets, it stays.

Justin Vivian Bond, 61, cabaret performer